BRAND AUDIT

1. Category Analysis

 

2. Target Audience

 

3. Market Needs

 

4. SWOT Analysis (Strengths, Weaknesses Opportunities, Threats)

 

5. Competitive Analysis

 

6. Marketing Mix Review

    6a. Product

  • 6b. Price

  • 6c. Place

  • 6d. Promotion

 

Verification